Celebration of the International Market Research Day (IMRD 2023)


World Market Research Day, an international event that brings together market research and analysis professionals, is celebrated worldwide from 25 April to 6 May 2023. This year’s theme is "Research for a better world.”

Coordinated by ESOMAR, the international association of market research professionals, IMRD23 aims to draw the attention of the world's population to the impact of research and analysis on building a sustainable world for tomorrow.

ESOMAR invites audiences to discover how market research can help in understanding the needs and preferences of different segments of society to design products and services that are inclusive, accessible, and beneficial to all.

Serge Mumbu, General Manager of Target Sarl and ESOMAR representative in the DRC, called for the full involvement of market research professionals to enhance this celebration by publishing the results of further research on relevant issues.

Throughout the two weeks of inspiration, national, regional, and international associations will provide inspiring content demonstrating how critical knowledge and analysis help shape a better society.

Wednesday, April 26, 2023 - 15:36
Post date: Fri, 05/06/2022 - 15:37

Post date: Thu, 05/05/2022 - 15:34

Post date: Tue, 11/30/2021 - 12:37

Post date: Tue, 03/19/2019 - 13:10

Serge Mumbu, General Manager de Target-Sarl, a animé, du  11 au 12 février 2019, une formation avec des entrepreneurs en pré-incubation.

Post date: Wed, 11/28/2018 - 14:55

From Sunday 23rd to Wednesday 26th of September, the world professionals of market research gathered within the European Society for Op

Post date: Wed, 10/10/2018 - 05:15

Target était bien présent au congrès annuel d’Esomar 2018 en Allemagne.